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Senior Analyst, Marketing Analytics

Boston Scientific's hybrid workplace includes remote and onsite roles. By applying to this position, you will have the opportunity to discuss your preferred working location with your Talent Acquisition Specialist.

Remote Eligible:  Remote in Country
Onsite Location(s): 

Arden Hills, MN, US, 55112


Diversity - Innovation - Caring - Global Collaboration - Winning Spirit - High Performance

At Boston Scientific, we’ll give you the opportunity to harness all that’s within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information and training, we’ll help you in advancing your skills and career. Here, you’ll be supported in progressing – whatever your ambitions.


This position may work hybrid from our Arden Hills or Maple Grove, MN locations or be 100% remote within the United States.


About the role:

We are looking for an outstanding Senior Analyst – someone who can assess massive data sets, make insightful cross-channel recommendations, and communicate judicious ideas to clients. As a Senior Analyst in the Cardiology group, you’ll build the strategic and tactical foundation for data-driven marketing efforts and work to achieve stakeholder goals through brand and acquisition campaigns, experience optimization through actionable insights, and testing strategy.


Your responsibilities will include:

  • Instituting frameworks across project and campaign lifecycles, including measurement plans, insight discovery, and performance reporting
  • Diving into large data sets, uncovering insights, and providing impactful recommendations to stakeholders
  • Tying the dots across channels through data (including display media, site, search, email, social, and offline) to provide a holistic view of marketing efforts
  • Informing with stakeholders regularly on scheduled deliverables and ad-hoc requests
  • Collaborating with internal teams and external partners to drive success around business goals
  • Proactively consulting with digital marketing managers and other stakeholders on industry trends and key functional areas such as analytical tools and marketing measurement.
  • Fostering creative thinking around how we use data, and how we could use data to solve unique business challenges in support of a broad range of activities
  • Presenting analysis and recommendations to senior level management.
  • Develop data requirements for assigned campaigns and programs to support success and inform broader Boston Scientific data roadmap
  • Triage and respond to requests related to identified data issues


Required qualifications:

  • Bachelor’s degree with 3+ years of digital marketing experience with 2+ years in an analytics-focused role. In lieu of degree, OR 5+ years of experience in a digital analytics focused role
  • 3+ years Excel (including pivot tables and VLOOKUP’s) and/or other data analysis tools
  • 1+ years of SQL and querying databases (Google Big Query, Snowflake) to extract required data for analysis
  • 1+ years of Experience with digital marketing technologies (Google Analytics, Google Tag Manager, Google Marketing Platforms, Google Ads, Facebook Ads, programmatic media, etc.)
  • 1+ years of experience with Tableau, Data Studio/Looker


Preferred qualifications:

  • Passion for digital marketing and emerging trends in the digital landscape
  • Demonstrated collaborative skills that foster prioritization and partnership
  • Outstanding verbal and written communication skills
  • Degree concentration in Business, Economics, Mathematics or other quantitative area of study 
  • Experience with Salesforce (Marketing Cloud, Sales Cloud, CDP)
  • Experience with A/B test design and associated testing platforms
  • Understanding of advanced marketing analytics techniques to solve business problems, such as lead scoring, attribution modeling, and media mix models. 
  • Experience with establishing data conversations between Marketing and Sales functions
  • Proven analytical skills with strong attention to detail.
  • Experience consulting with internal and external stakeholders at a variety of levels


Requisition ID: 559523

As a leader in medical science for more than 40 years, we are committed to solving the challenges that matter most – united by a deep caring for human life. Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate. Now more than ever, we have a responsibility to apply those values to everything we do – as a global business and as a global corporate citizen.


So, choosing a career with Boston Scientific (NYSE: BSX) isn’t just business, it’s personal. And if you’re a natural problem-solver with the imagination, determination, and spirit to make a meaningful difference to people worldwide, we encourage you to apply and look forward to connecting with you!


At Boston Scientific, we recognize that nurturing a diverse and inclusive workplace helps us be more innovative and it is important in our work of advancing science for life and improving patient health. That is why we stand for inclusion, equality, and opportunity for all. By embracing the richness of our unique backgrounds and perspectives, we create a better, more rewarding place for our employees to work and reflect the patients, customers, and communities we serve. Boston Scientific is proud to be an equal opportunity and affirmative action employer.


Boston Scientific maintains a drug-free workplace. Pursuant to Va. Code § 2.2-4312 (2000), Boston Scientific is providing notification that the unlawful manufacture, sale, distribution, dispensation, possession, or use of a controlled substance or marijuana is prohibited in the workplace and that violations will result in disciplinary action up to and including termination.


Please be advised that certain US based positions, including without limitation field sales and service positions that call on hospitals and/or health care centers, require acceptable proof of COVID-19 vaccination status.  Candidates will be notified during the interview and selection process if the role(s) for which they have applied require proof of vaccination as a condition of employment.  Boston Scientific continues to evaluate its policies and protocols regarding the COVID-19 vaccine and will comply with all applicable state and federal law and healthcare credentialing requirements.   As employees of the Company, you will be expected to meet the ongoing requirements for your roles, including any new requirements, should the Company’s policies or protocols change with regard to COVID-19 vaccination.

Nearest Major Market: Minneapolis

Job Segment: Consulting, Database, SQL, Data Analyst, Technology, Marketing, Data

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