Digital Marketing Analyst II - CDMX

Additional Locations:  N/A

Diversity - Innovation - Caring - Global Collaboration - Winning Spirit - High Performance

At Boston Scientific, we’ll give you the opportunity to harness all that’s within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information and training, we’ll help you in advancing your skills and career. Here, you’ll be supported in progressing – whatever your ambitions.

At Boston Scientific, we want you to bring your unique strengths to our team. We are committed to empowering women, supporting the LGBTQ+ community, and creating opportunities for individuals with disabilities. We believe that your diversity is our strength, and we are committed to fostering an environment where you can not only thrive but also bring your authentic self to work. As an equal opportunity employer, we wholeheartedly welcome applications from all qualified candidates, regardless of who you are or where you come from.

Your responsibilities will include

• Assist in managing and analyzing digital advertising campaigns across platforms (Google, Meta, etc.) to support brand awareness, lead generation, and engagement initiatives.
• Provide regular reporting on campaign performance, offering insights and recommendations to optimize digital marketing strategies and support data-driven decision-making.
• Support content creation and management across digital channels, including website, social media, and email marketing campaigns.
• Work closely with cross-functional teams to ensure accurate tracking of marketing efforts, KPIs, and results using analytics tools such as Google Analytics, HubSpot, and others.
• Maintain brand consistency and messaging according to Corporate brand guidelines across digital assets, coordinating with graphic designers and other internal/external resources as needed.
• Collaborate with the team on SEO optimization strategies to enhance web visibility and organic traffic.
• Monitor digital trends, tools, and best practices to continually improve the effectiveness of digital marketing efforts.
• Support payment processes for external agencies and vendors, ensuring accurate and timely payments while tracking expenditures.

What We Are Looking for in You:

Required qualifications:

• Bachelor's degree in marketing, digital marketing, communications, or a related field.
• 2+ years of experience in digital marketing, with a focus on performance analysis, content management, and campaign coordination.
• Upper intermediate English level (B2).
• Strong understanding of digital marketing strategies, tools, and analytics platforms.
• Familiarity with content management systems (CMS), social media management tools, and email marketing platforms.

Preferred qualifications:

• Knowledge of web analytics and SEO principles; Google Analytics certification is a plus.

Requisition ID: 592706

As a leader in medical science for more than 40 years, we are committed to solving the challenges that matter most – united by a deep caring for human life. Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate. Now more than ever, we have a responsibility to apply those values to everything we do – as a global business and as a global corporate citizen.

So, choosing a career with Boston Scientific (NYSE: BSX) isn’t just business, it’s personal. And if you’re a natural problem-solver with the imagination, determination, and spirit to make a meaningful difference to people worldwide, we encourage you to apply and look forward to connecting with you!