Senior Group Marketing Manager
Maple Grove, MN, US, 55311
Additional Location(s): N/A
Diversity - Innovation - Caring - Global Collaboration - Winning Spirit - High Performance
At Boston Scientific, we’ll give you the opportunity to harness all that’s within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information and training, we’ll help you in advancing your skills and career. Here, you’ll be supported in progressing – whatever your ambitions.
About the role:
This Senior Group Marketing Manager will be responsible for leading the downstream marketing strategies and initiatives for the Clot Management product portfolio, part of Boston Scientific’s Peripheral Interventions division. This role will manage a team of global product managers in the high-growth vascular market. To be successful, this individual will need to collaborate with many cross-functional partners, to include Medical Affairs, Brand Activation, Marketing Strategy, Upstream Marketing, Clinical, Sales, and Sales Training.
Work Mode:
At Boston Scientific, we value collaboration and synergy. This role follows a hybrid work model requiring employees to be in our local office at least three days per week.
Visa Sponsorship:
Boston Scientific will not offer sponsorship or take over sponsorship of an employment visa for this position at this time.
Your responsibilities will include:
- Effectively lead a team of marketing product managers to achieve excellent performance of downstream marketing activities, campaigns and initiatives for the clot management products, which include EKOS Endovascular System, SmartClaw Thrombectomy Catheter and AngioJet Peripheral Thrombectomy System.
- Lead team through execution of key clinical data launches, ensuring impactful messaging to enhance product understanding and adoption.
- Lead and manage economic marketing strategies, focusing on demonstrating the value of the clot management products. Collaborate with cross-functional partners to create compelling economic value propositions.
- Develop and execute a multi-year, integrated commercial plan, ensuring alignment with PI Vascular franchise objectives and the strategic plan. Drive execution of the commercial plan to meet or exceed revenue, profitability and budget targets.
- Work closely with global partners to bring the EKOS, AngioJet and SmartClaw platforms to high growth regions internationally.
- Identify and communicate competitive threats and opportunities of the franchise and lead competitive action and response plans.
- Coach teams to develop simple, differentiated, concise messages and to create innovative downstream marketing solutions, programs, and tools to create value and drive preference.
- In collaboration with Marketing Strategy, gather customer and market insights to inform key decisions and marketing strategies.
- Establish in-depth knowledge of the peripheral vascular business environment, specifically around the carotid segment. Provide insights in the formulation of the Annual Operating Plan (AOP) market and revenue forecasting.
- Provide regular updates and reports to senior management on marketing performance and initiatives.
- Develop product roadmaps and prioritize features based on market demand and business Spend time in the field to gain market and clinical insights and build relationships with key physicians.
Required qualifications:
- Bachelor’s degree in Marketing, Business Administration, Engineering or a related field
- 7+ years of medical device marketing experience or commensurate experience
- Proven experience in a senior marketing role, with a track record of successful marketing campaigns and execution.
- Demonstrated experience in development and giving presentations to internal and external customers including sales teams, physicians, and executives.
- Experience building strong physician relationships.
- Ability to travel up to 30% of the time, to include international travel.
Preferred qualifications
- Advanced degree (such as MBA)
- Exceptionally strong collaboration skills couple with a “team-first” leadership philosophy.
- Excellent communication skills (verbal and written) and interpersonal skills
- Prior team leadership experience
- Project management skills and experience
Requisition ID: 611314
Minimum Salary: $133700
Maximum Salary: $254000
The anticipated compensation listed above and the value of core and optional employee benefits offered by Boston Scientific (BSC) – see www.bscbenefitsconnect.com--will vary based on actual location of the position and other pertinent factors considered in determining actual compensation for the role. Compensation will be commensurate with demonstrable level of experience and training, pertinent education including licensure and certifications, among other relevant business or organizational needs. At BSC, it is not typical for an individual to be hired near the bottom or top of the anticipated salary range listed above.
Compensation for non-exempt (hourly), non-sales roles may also include variable compensation from time to time (e.g., any overtime and shift differential) and annual bonus target (subject to plan eligibility and other requirements).
Compensation for exempt, non-sales roles may also include variable compensation, i.e., annual bonus target and long-term incentives (subject to plan eligibility and other requirements).
For MA positions: It is unlawful to require or administer a lie detector test for employment. Violators are subject to criminal penalties and civil liability.
As a leader in medical science for more than 40 years, we are committed to solving the challenges that matter most – united by a deep caring for human life. Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate. Now more than ever, we have a responsibility to apply those values to everything we do – as a global business and as a global corporate citizen.
So, choosing a career with Boston Scientific (NYSE: BSX) isn’t just business, it’s personal. And if you’re a natural problem-solver with the imagination, determination, and spirit to make a meaningful difference to people worldwide, we encourage you to apply and look forward to connecting with you!
At Boston Scientific, we recognize that nurturing a diverse and inclusive workplace helps us be more innovative and it is important in our work of advancing science for life and improving patient health. That is why we stand for inclusion, equality, and opportunity for all. By embracing the richness of our unique backgrounds and perspectives, we create a better, more rewarding place for our employees to work and reflect the patients, customers, and communities we serve.
Boston Scientific Corporation has been and will continue to be an equal opportunity employer. To ensure full implementation of its equal employment policy, the Company will continue to take steps to assure that recruitment, hiring, assignment, promotion, compensation, and all other personnel decisions are made and administered without regard to race, religion, color, national origin, citizenship, sex, sexual orientation, gender identify, gender expression, veteran status, age, mental or physical disability, genetic information or any other protected class.
Please be advised that certain US based positions, including without limitation field sales and service positions that call on hospitals and/or health care centers, require acceptable proof of COVID-19 vaccination status. Candidates will be notified during the interview and selection process if the role(s) for which they have applied require proof of vaccination as a condition of employment. Boston Scientific continues to evaluate its policies and protocols regarding the COVID-19 vaccine and will comply with all applicable state and federal law and healthcare credentialing requirements. As employees of the Company, you will be expected to meet the ongoing requirements for your roles, including any new requirements, should the Company’s policies or protocols change with regard to COVID-19 vaccination.
Nearest Major Market: Minneapolis
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Marketing Manager, Marketing MBA, Cardiac, Vascular, Medical Device, Marketing, Healthcare