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Senior Product Manager, Watchman Marketing - Clinical Strategy Job

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Date: Dec 5, 2018

Location: Maple Grove, MN, US, 55311

Company: Boston Scientific

Additional Locations: (n/a)

 

 

Purpose and Passion • Comprehensive Benefits • Life-Work Integration • Community • Career Growth

At Boston Scientific, you will find a collaborative culture driven by a passion for innovation that keeps us connected on the most essential level. With determination, imagination and a deep caring for human life, we’re solving some of the most important healthcare industry challenges. Together, we’re one global team committed to making a difference in people’s lives around the world. This is a place where you can find a career with meaningful purpose—improving lives through your life’s work.

 

About the Role

The WATCHMAN Marketing - Clinical Strategy role will focus on expanding WATCHMAN and LAAC therapy by promoting existing WATCHMAN clinical data with implanters, referring physicians, and nurses; will create sales messaging and partner with the WATCHMAN Sales teams to deliver that messaging and objection handling; and will lead efforts to create a clinical investment strategy to grow LAAC Therapy adoption; and will position WATCHMAN vs. competitive drug and device alternatives. She/he will lead project management of cross functional teams and ensure clinical messaging deliverables are completed in a timely fashion. This role will work with a broader group of functions including WACTHMAN Marketing, Sales teams, Clinical, R&D, Finance, and Global partners. He/she will also lead efforts to publicize new WATCHMAN clinical data releases at major conferences.

 

Your responsibilities will include:

  • Educate WATCHMAN implanters, referring physicians, and nurses about existing WATCHMAN clinical data, both through the WATCHMAN sales force and via other direct channels.
  • Partner with WATCHMAN and IC Sales Teams to create and educate sales force on WATCHMAN clinical value proposition and relevant messaging
  • Identify existing gaps in the WATCHMAN clinical story, competitive LAAC device data, oral anti-coagulation data, and stroke risk management data; and lead messaging efforts to address those gaps.
  • Utilize Market Research and Advisory Board feedback to inform future clinical strategies and recommend investment decisions
  • Perform an analysis of competitive clinical activities and recommend strategies to address advantages and shortcomings of that data
  • Maximize opportunities to publicize new data releases at major medical conferences
  • Identify clinical needs of Implanters – including EPs, IC, and SH physicians; Referring Cardiologists, nurses, and other physicians, and create appropriate messaging.

 

What we’re looking for in you

  • Bachelor’s degree in Marketing, Business, Clinical, Regulatory, or related field required
  • 5+ years of work experience in marketing, strategy, business, and/or sales operations (Or Master's degree with 2+ years of work experience in marketing, strategy, business, and/or sales operations
  • Medical Device / Healthcare experience preferred
  • Must have ability to drive communication strategies, create and sustain relationship development/collaboration with a broad set of stakeholders, including Marketing, Clinical, R&D, Health Economics, and Sales teams
  • Demonstrated project management; defining and managing overall schedule for project and milestones (both owned & assigned to others); often serving as project lead coordinating activities of a cross-functional teams
  • Strong analytical and quantitative skills; experience defining and utilizing a broad range of secondary research, primary qualitative and primary quantitative research techniques to identify and address customer insights on clinical data
  • Ability to work on short deadlines with Legal, Regulatory, Clinical and Sales teams to quickly address published new data releases and articles
  • Strong knowledge of clinical studies and messaging
  • Proven Business Acumen
  • Excellent MS PowerPoint, Excel skills
  • Travel:  10-20%

 

About us

As a global medical technology leader for more than 35 years, our mission at Boston Scientific (NYSE: BSX) is to transform lives through innovative medical solutions that improve the health of patients. If you’re looking to truly make a difference to people both around the world and around the corner, there’s no better place to make it happen.

Boston Scientific is an Equal Opportunity Employer

 

Requisition ID: 437544

 


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