Sr. Director, Interventional Spine Marketing

Additional Location(s):  N/A

Diversity - Innovation - Caring - Global Collaboration - Winning Spirit - High Performance

At Boston Scientific, we’ll give you the opportunity to harness all that’s within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information and training, we’ll help you in advancing your skills and career. Here, you’ll be supported in progressing – whatever your ambitions.                

About the role:
Reporting to the Vice President, Interventional Spine at Boston Scientific this position is responsible for developing the business unit’s commercial strategy and leading the marketing activities that drive our business deliverables. The primary focus will be on developing and growing the Intracept procedure to treat Vertebrogenic Pain and will support additional products as the portfolio expands.  Additionally, this role will provide leadership and direction to a team of upstream and downstream marketing professionals to design and execute the marketing strategy, product pipeline strategy, branding, product positioning, pricing, market development, and marketing communication initiatives. This position is a key member of the Interventional Spine Executive Leadership Team at Boston Scientific.

Your responsibilities will include:

• Identifying future opportunities/challenges, incorporating those ideas into multi-year global commercial strategies, and translating those strategies into tactical action plans that deliver predictable results.
• Leading the commercial strategic planning process that results in a detailed plan, budget and KPIs for marketing initiatives.
• Driving the implementation of marketing initiatives that will accelerate global market adoption.
• Measuring business performance against expectations, reporting on results, and adjusting strategies and tactics to maximize business opportunities.
• Understanding market dynamics that influence business strategy, identifying and predicting strategic competitive plays and market positioning.  This includes identifying competitors, evaluating their strategies and positioning and devising counterstrategies.
• Directing and supporting market research collection, analysis, and interpretation of market data for short and long-term market forecasts and key business decisions.
• Operating as a key member of the Executive Leadership Team while developing highly effective, trust-based relationships with other functions (especially with Sales, Professional Education and R&D)
• Attracting, retaining, and leading a high performing and highly engaged team, including setting the team's annual goals and tactics, and empowering them to deliver on Interventional Spine’s strategic priorities and objectives.
• Building and maintaining the highest professional image and long-term relationships with customers, employees, and other stakeholders.
• Assuring that appropriate resources (personnel, tools, etc.) are maintained in order to assure Quality System compliance and adherence to the BSC Quality Policy.
• Establishing and promoting a work environment that supports the Quality Policy and Quality System.
• Serving as a thought leader in own job function (s) and having comprehensive understanding of multiple related job functions.
• Leading a significant portion of an organization sub-function or an entire sub-function through subordinate M4s-M6s.
• Removing roadblocks hindering achievement of operational objectives and promoting ideas and solutions to improve the agility of the organization function/sub-function.
• Applying significant industry experience and advanced interpretive thinking to anticipate and evaluate key business challenges.
• Directing the development of new or innovative solutions for organization function/sub-function, or in some cases for all of BSC, often in collaboration with other senior leaders.
• Impacting directly/holistically on achievement of operational, financial, and/or innovation objectives for an organization function.
• Guiding by using functional, group/divisional and or regional strategy; decision and recommendations have broad, often long-term, impact on the organization function results.
• Shaping the opinions of, negotiating with great latitude and influencing the opinions of executive level leaders, as well as others internally and externally, including vendors and/or regulators, in matters of significance to an organization function, and potentially the overall business.
• Communicating on organization function or BSC issues with wide range of audiences.
• Having extensive knowledge of the industry/ business environment/ sector in which BSC operates and applying that knowledge to drive financial and operational performance for an organization function.

Required qualifications:

• Education: Bachelor’s Degree 
• 15+ years of relevant medical device experience
• 5+ years of experience as a Senior Leader in Marketing
• Able to travel up to 30%  
• Demonstrated experience and working knowledge of the disruptive technology playbook on how to accelerate an adoption curve to establish new standards of care in medicine.
• Leadership experience in all major marketing functions including downstream, upstream, healthcare professional, and direct-to-patient marketing.
• Proven ability to work effectively with health society leadership and KOLs.

Preferred qualifications:

• Experience working in a medical device start-up company preferred
• MBA preferred
• Proven ability to attract, develop, and inspire a high performing and highly engaged team of marketing professionals
• Big picture thinker who can identify future opportunities/challenges, incorporate those ideas into multi-year commercial strategies, and translate those strategies into tactical action plans that deliver predictable results.
• Is highly adaptable, operates with a sense of urgency, and challenges the status quo
• Embodies the culture and core values of Boston Scientific and the Interventional Spine franchise, develops highly effective, trust-based relationships with other functions, and puts the needs of our customers and patients first.
• Strives for continuous improvement and believes that no challenge is unachievable

Requisition ID: 596084

As a leader in medical science for more than 40 years, we are committed to solving the challenges that matter most – united by a deep caring for human life. Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate. Now more than ever, we have a responsibility to apply those values to everything we do – as a global business and as a global corporate citizen.

So, choosing a career with Boston Scientific (NYSE: BSX) isn’t just business, it’s personal. And if you’re a natural problem-solver with the imagination, determination, and spirit to make a meaningful difference to people worldwide, we encourage you to apply and look forward to connecting with you!

At Boston Scientific, we recognize that nurturing a diverse and inclusive workplace helps us be more innovative and it is important in our work of advancing science for life and improving patient health. That is why we stand for inclusion, equality, and opportunity for all. By embracing the richness of our unique backgrounds and perspectives, we create a better, more rewarding place for our employees to work and reflect the patients, customers, and communities we serve. 

Boston Scientific Corporation has been and will continue to be an equal opportunity employer. To ensure full implementation of its equal employment policy, the Company will continue to take steps to assure that recruitment, hiring, assignment, promotion, compensation, and all other personnel decisions are made and administered without regard to race, religion, color, national origin, citizenship, sex, sexual orientation, gender identify, gender expression, veteran’s status, age, mental or physical disability, genetic information or any other protected class.

Boston Scientific maintains a prohibited substance free workplace. Pursuant to Va. Code § 2.2-4312 (2000), Boston Scientific is providing notification that the unlawful manufacture, sale, distribution, dispensation, possession, or use of a controlled substance or marijuana is prohibited in the workplace and that violations will result in disciplinary action up to and including termination.

Please be advised that certain US based positions, including without limitation field sales and service positions that call on hospitals and/or health care centers, require acceptable proof of COVID-19 vaccination status.  Candidates will be notified during the interview and selection process if the role(s) for which they have applied require proof of vaccination as a condition of employment.  Boston Scientific continues to evaluate its policies and protocols regarding the COVID-19 vaccine and will comply with all applicable state and federal law and healthcare credentialing requirements.   As employees of the Company, you will be expected to meet the ongoing requirements for your roles, including any new requirements, should the Company’s policies or protocols change with regard to COVID-19 vaccination.