Principal Content Experience Manager

Additional Location(s): US-MA-Marlborough; US-MN-Arden Hills; US-MN-Maple Grove

Diversity - Innovation - Caring - Global Collaboration - Winning Spirit - High Performance

At Boston Scientific, we’ll give you the opportunity to harness all that’s within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information and training, we’ll help you in advancing your skills and career. Here, you’ll be supported in progressing – whatever your ambitions.       

About the role:

The Principal Content Experience Manager is passionate about understanding the intersection of our consumers’, healthcare customers’, and administrative customers’ needs, and the relevant, useful stories that capture their attention and motivate them to enrich their understanding of our offerings. This individual contributor must have a take-charge spirit to collaborate cross-functionally and translate business and marketing objectives into effective communication and measurable content strategies across a wide array of on- and off-line channels.  

Qualified candidates are fluent in today’s digital marketing ecosystem and how to apply it to content development. Key areas include, but are not limited to, Omnichannel Marketing, Marketing Automation, Email, Programmatic Advertising, Organic and Paid Social. This individual contributor role will report to the Senior Manager – Content Experiences within the Urology Customer Experience & Activation (CE&A) team.

Candidates will be asked to provide a portfolio (content strategy, planning process, and end results/output) as part of the interview process.

At Boston Scientific, we value collaboration and synergy. This role follows a hybrid work model requiring employees to be in our local office at least three days per week.

Boston Scientific will not offer sponsorship or take over sponsorship of an employment visa for this position at this time.

Your responsibilities will include:

• Audience and Business Insight: Act as an extension of broader marketing teams, to identify key audience insights and leverage them to bridge gaps between customer expectations and business goals, ensuring alignment in messaging and strategy.
• Leadership and Collaboration: Lead with proactive engagement across core teams, the content experience team, and CE&A. Serve as a central hub and discipline expert, unifying efforts and guiding the team towards common objectives through collaborative problem-solving and strategic direction.
• Idea and Request Management: Intake new ideas, requests, and shifts in business priorities. Evaluate and prioritize these inputs, alongside Omnichannel, Digital Strategy and Project Management, to define actionable solutions.
• Work Planning: Develop sustainable, right-sized content plans that optimize resources efficiently and meet business objectives.

• Data-Driven Decision Making: Leverage insights, analytics, and data to inform strategic choices and validate business opportunities.
• Collaboration in Activation: Partner with the Project Manager to address broad-scale needs to manage complex initiatives from planning through execution. Lead foundational activities with precision, ensuring seamless coordination across various stakeholders.
• Team Alignment: Facilitate strategic alignment within the team by providing clarity on goals, objectives, and key initiatives. Guide team members through structured processes to maintain focus toward shared goals.
• Strategic Development: Synthesize complex or high-volume inputs into clear, focused strategies. Articulate plans that balance business priorities and team capabilities, ensuring effective and actionable outcomes.
• Broad Representation: Act as a representative across key disciplines, ensuring continuity in even when not present. Communicate the team’s vision, objectives, and needs to external and cross-functional partners, promoting a cohesive team narrative.

• Seamless Activation: Oversee the transition from strategy to activation, ensuring that the right team members are engaged at critical moments to optimize execution. Provide clear guidance to streamline processes and maintain momentum across stages.
• Accountability and Reporting: Establish accountability structures and regular reporting practices to keep leadership informed. Provide consistent updates and impact reports to CE&A leadership, franchise leadership, and other stakeholders, ensuring consistent transparency and visibility.
• Collaboration: Cultivate an environment of deep collaboration by bringing together cross-functional teams towards shared goals. Streamline communication to enhance team efficiency and unity.
• Team Motivation: Inspire and energize teams, fostering a culture of positivity and continuous learning. Promote best practices, embrace new capabilities, and encourage innovation to keep the team forward-thinking.

Required Qualifications:

• Bachelor’s degree in English, Communications, Marketing, or another relevant field
• A minimum of 7 years of content strategy experience, preferably in an agency, medical device, pharmaceutical or other regulated healthcare environment
• Ability to think strategically, while also managing the details, deadlines and budgets.
• Proven experience in developing measurable content planning and executing content marketing programs aligned with customer journeys.

Prefered Qualifications:

• Independent, self-starter capable of effectively managing time and projects to meet deliverable dates.
• Experience in crafting compelling stories intended to drive engagement by physicians, consumers, or patients.
• Experience working within a global organization.
• Ability to manage multiple stakeholders, programs and adapt to changing priorities.

Requisition ID: 608058

Minimum Salary: $99100 

Maximum Salary: $188300 

The anticipated compensation listed above and the value of core and optional employee benefits offered by Boston Scientific (BSC) – see www.bscbenefitsconnect.com--will vary based on actual location of the position and other pertinent factors considered in determining actual compensation for the role. Compensation will be commensurate with demonstrable level of experience and training, pertinent education including licensure and certifications, among other relevant business or organizational needs. At BSC, it is not typical for an individual to be hired near the bottom or top of the anticipated salary range listed above.

Compensation for non-exempt (hourly), non-sales roles may also include variable compensation from time to time (e.g., any overtime and shift differential) and annual bonus target (subject to plan eligibility and other requirements).

Compensation for exempt, non-sales roles may also include variable compensation, i.e., annual bonus target and long-term incentives (subject to plan eligibility and other requirements).

For MA positions: It is unlawful to require or administer a lie detector test for employment. Violators are subject to criminal penalties and civil liability.

As a leader in medical science for more than 40 years, we are committed to solving the challenges that matter most – united by a deep caring for human life. Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate. Now more than ever, we have a responsibility to apply those values to everything we do – as a global business and as a global corporate citizen.

So, choosing a career with Boston Scientific (NYSE: BSX) isn’t just business, it’s personal. And if you’re a natural problem-solver with the imagination, determination, and spirit to make a meaningful difference to people worldwide, we encourage you to apply and look forward to connecting with you!

At Boston Scientific, we recognize that nurturing a diverse and inclusive workplace helps us be more innovative and it is important in our work of advancing science for life and improving patient health. That is why we stand for inclusion, equality, and opportunity for all. By embracing the richness of our unique backgrounds and perspectives, we create a better, more rewarding place for our employees to work and reflect the patients, customers, and communities we serve. 

Boston Scientific Corporation has been and will continue to be an equal opportunity employer. To ensure full implementation of its equal employment policy, the Company will continue to take steps to assure that recruitment, hiring, assignment, promotion, compensation, and all other personnel decisions are made and administered without regard to race, religion, color, national origin, citizenship, sex, sexual orientation, gender identify, gender expression, veteran status, age, mental or physical disability, genetic information or any other protected class.

Please be advised that certain US based positions, including without limitation field sales and service positions that call on hospitals and/or health care centers, require acceptable proof of COVID-19 vaccination status.  Candidates will be notified during the interview and selection process if the role(s) for which they have applied require proof of vaccination as a condition of employment.  Boston Scientific continues to evaluate its policies and protocols regarding the COVID-19 vaccine and will comply with all applicable state and federal law and healthcare credentialing requirements.   As employees of the Company, you will be expected to meet the ongoing requirements for your roles, including any new requirements, should the Company’s policies or protocols change with regard to COVID-19 vaccination.