Principal Marketing Strategy and Analysis Manager, Neuromodulation
Valencia, CA, US, 91355
Additional Location(s): US-MN-Arden Hills; US-MA-Marlborough; US-MN-Maple Grove
Diversity - Innovation - Caring - Global Collaboration - Winning Spirit - High Performance
At Boston Scientific, we’ll give you the opportunity to harness all that’s within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information and training, we’ll help you in advancing your skills and career. Here, you’ll be supported in progressing – whatever your ambitions.
About the role:
The Principal Marketing Strategy and Analysis Manager is responsible for managing the high-quality execution of projects that: Inform and drive critical business decisions; Drive market assessments/analyses of key growth areas for BSC (including quantitative and qualitative primary market research); Support marketing excellence at Boston Scientific. In this role. you will be expected to develop relationships with business partners, perform creative analytics and research to develop compelling recommendations, embed competitive intelligence into market forecasts, and provide excellent project management. This role will be responsible for development of Deep Brain Stimulation and Spinal Cord Stimulation franchise-level content for annual strategic planning, story lining for annual operating plan, and bi-annual Investor Day content development.
Your responsibilities will include:
- Responsible for working with franchise teams to develop high impact marketing and business strategies. Will rapidly become an expert on the points of view and processes for understanding the marketplace, identifying market trends and growth opportunities, diagnosing customer needs and behaviors, predicting likely competitive dynamics, and analyzing the economics of the business so that marketing can make effective choices to maximize competitive advantage.
- Conducts market and product opportunity assessment, strategy formulation and valuation for: New products developed in-house; Potential acquisitions; Growth opportunities/performance improvement strategies for existing businesses.
- Relationship development/collaboration with brand marketing resources, as well as a broad set of other stakeholders Including R&D, clinical, outcomes, business development, and sales.
- Development and implementation of structured, practical, fact-based approach to strategy development, valuation, and business plans.
- Utilizes a broad range of secondary research, primary qualitative and primary quantitative research techniques to derive market and customer insights; defines potential approach selecting from a range of techniques and then performing/overseeing the execution of the analytical plan.
- Integration of broad corporate/divisional business performance needs into franchise level decision-making.
- Collaboration with marketing and sales to ensure tactics are clearly linked to strategy and creatively developed with overall strategy in-mind.
- Plans and organizes project assignments of substantial variety and complexity; defining and managing overall schedule for project and milestones (both owned & assigned to others); often serving as project lead coordinating activities of a cross-functional team.
- Conducts and/or directs vendors in market analysis and research to answer senior management questions about the business.
- Helps to build strong Marketing Strategy and Analysis competency within the franchises.
- Ensures day-to-day Marketing Strategy and Analysis activities effectively support strategic choice development and revenue objectives.
- Implements marketing strategy processes and sharing knowledge about those processes.
- Works with franchise teams and central resources to identify and implement optimal research support processes.
- Coordinates efforts to ensure global consistency.
- Builds the Marketing Strategy and Analysis content for specific franchises.
Required qualifications:
- Bachelor’s degree as well as a minimum of 5 years of professional experience
- 2+ years’ experience in in consulting, business strategy/analytics, product marketing, or market research experience in the healthcare or medical device industry
- Financial analytical and quantitative skills
- Must be able to create and manage revenue models in Excel
- Must be able to independently create compelling PowerPoint documents
- Ability to travel up to 20%, including 3-5 day trips throughout each quarter with occasional conferences
Preferred qualifications:
- Advanced degree such as MBA, MD or PhD
- Tableau skills and knowledge
- Neuromodulation device experience
The expected annualized base pay range this full-time position working at this location will be from $124,100 to $235,800, plus annual bonus (subject to plan eligibility and other requirements) and the value of core and optional employee benefits being offered at BSC, which can be reviewed at www.bscbenefitsconnect.com. At BSC, it is not typical for an individual to be hired near the bottom or top of the pay range. Boston Scientific considers various factors in determining actual compensation for this position at the expected location. Actual compensation will be commensurate with demonstrable level of experience and training, pertinent education including licensure and certifications, and other relevant business or organizational needs. Actual compensation may be otherwise adjusted if the position is filled outside of the intended geographic location
Requisition ID: 594449
As a leader in medical science for more than 40 years, we are committed to solving the challenges that matter most – united by a deep caring for human life. Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate. Now more than ever, we have a responsibility to apply those values to everything we do – as a global business and as a global corporate citizen.
So, choosing a career with Boston Scientific (NYSE: BSX) isn’t just business, it’s personal. And if you’re a natural problem-solver with the imagination, determination, and spirit to make a meaningful difference to people worldwide, we encourage you to apply and look forward to connecting with you!
At Boston Scientific, we recognize that nurturing a diverse and inclusive workplace helps us be more innovative and it is important in our work of advancing science for life and improving patient health. That is why we stand for inclusion, equality, and opportunity for all. By embracing the richness of our unique backgrounds and perspectives, we create a better, more rewarding place for our employees to work and reflect the patients, customers, and communities we serve.
Boston Scientific Corporation has been and will continue to be an equal opportunity employer. To ensure full implementation of its equal employment policy, the Company will continue to take steps to assure that recruitment, hiring, assignment, promotion, compensation, and all other personnel decisions are made and administered without regard to race, religion, color, national origin, citizenship, sex, sexual orientation, gender identify, gender expression, veteran’s status, age, mental or physical disability, genetic information or any other protected class.
Boston Scientific maintains a prohibited substance free workplace. Pursuant to Va. Code § 2.2-4312 (2000), Boston Scientific is providing notification that the unlawful manufacture, sale, distribution, dispensation, possession, or use of a controlled substance or marijuana is prohibited in the workplace and that violations will result in disciplinary action up to and including termination.
Please be advised that certain US based positions, including without limitation field sales and service positions that call on hospitals and/or health care centers, require acceptable proof of COVID-19 vaccination status. Candidates will be notified during the interview and selection process if the role(s) for which they have applied require proof of vaccination as a condition of employment. Boston Scientific continues to evaluate its policies and protocols regarding the COVID-19 vaccine and will comply with all applicable state and federal law and healthcare credentialing requirements. As employees of the Company, you will be expected to meet the ongoing requirements for your roles, including any new requirements, should the Company’s policies or protocols change with regard to COVID-19 vaccination.
Nearest Major Market: Los Angeles
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