Integrated Marketing Communications Specialist New Cardiology EMEA

Additional Locations: Spain-Madrid; France-Voisins le Bretonneux; Germany-Düsseldorf; Italy-Milan; United Kingdom-Hemel Hempstead

Diversity - Innovation - Caring - Global Collaboration - Winning Spirit - High Performance

At Boston Scientific, we’ll give you the opportunity to harness all that’s within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information and training, we’ll help you in advancing your skills and career. Here, you’ll be supported in progressing – whatever your ambitions.

At Boston Scientific, you will find a collaborative culture driven by a passion for innovation that keeps us connected on the most essential level. With determination, imagination and a deep caring for human life, we’re solving some of the most important healthcare industry challenges. Together, we’re one global team committed to making a difference in people’s lives around the world. This is a place where you can find a career with meaningful purpose -improving lives through your life’s work.

About us

As a global medical technology leader for more than 35 years, our mission at Boston Scientific (NYSE: BSX) is to transform lives through innovative medical solutions that improve the health of patients. If you’re looking to truly make a difference to people both around the world and around the corner, there’s no better place to make it happen. If you are interested, then discover our career opportunities at bostonscientific.com/careers.

Role Summary

To engage customers, deliver outstanding customer experiences and strengthen the Boston Scientific brand, the Integrated Marketing Communications EMEA specialist in New Cardi will design and implement integrated multichannel marketing communication campaigns to deliver the right messages and content to customers through online and offline channels along the customer journey.

The IMC Specialist EMEA will report to Karen Abecassis Webster IMC Group Manager EMEA and joins a passionate, collaborative, and creative team.

The candidate will be based in one of the EMEA Office. 

Main Responsibilities

• In support of business priorities, contribute to the development of the annual communication plan and lead integrated marketing communications for franchise campaigns, product launches, and solutions.
• Define and implement communication plans with clear deliverables, milestones, accountabilities, and measures of success that are needed to accomplish business objectives and inform future projects.
• Lead creative and designs, in line with Boston Scientific’s brand standards, and act as brand ambassador.
• Master the translation of value propositions into stories through compelling storytelling.
• Lead the design of dynamic content and assets fit for multichannel publishing,
• Efficiently manage content along the content life cycle by leveraging tools, technologies, operating models, and standard processes.
• Manage creative, copywriting, and translation vendors, in compliance with Boston Scientific’s policies.
• Support the management of the communications budget.
• Successfully collaborate with key partners in EMEA and in Global Integrated Marketing Communications and demonstrate excellence in creating synergies, cross-fertilization, and continuous improvement.

Requirements and Competencies

• Minimum 3/4 years of relevant experiences in Marketing Communications (B2B or B2C).
• Based in HUB location (France, Germany, Italy, Spain, UK).
• Proficiency level of English (any additional European language is a plus).
• Solid experiences in Marketing Communications and brand management.
• Drive excellence in communication through storytelling by translating story visions and value propositions into practical and specific content, messages and activities that engage internal and external audiences.
• Influence channel mix and integration by enabling the most appropriate channel mix to engage customers, and by integrating and utilizing analytics and technology to deliver a seamless, engaging customer experience.
• Lead innovative advancement by generating new ideas, methods, and solutions. Continuously use imagination, creativity and critical thinking to solve problems. Seek new approaches, ways of working and innovations to improve the customer experience and further differentiate BSC.
• Demonstrate the discipline of planning, prioritizing, executing and monitoring projects and activities to achieve specified outcomes within a clearly defined timeframe, standard and budget. Manage and optimize resources, finances and risks; drive the implementation of the strategy by communicating between functions, departments, roles and activities.
• Master business partnerships by building and broadening strategic relationships with stakeholders and key influencers; facilitate networking of team members; bring together diverse perspectives to improve results.
• Influence stakeholders at all levels by challenging others’ views whilst maintaining and leveraging collaborative relationships.

Requisition ID: 557521

As a leader in medical science for more than 40 years, we are committed to solving the challenges that matter most – united by a deep caring for human life. Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate. Now more than ever, we have a responsibility to apply those values to everything we do – as a global business and as a global corporate citizen.

So, choosing a career with Boston Scientific (NYSE: BSX) isn’t just business, it’s personal. And if you’re a natural problem-solver with the imagination, determination, and spirit to make a meaningful difference to people worldwide, we encourage you to apply and look forward to connecting with you!